In case you hadn’t heard, Toronto is cool again. Crazy cool.
That bad-boy mayor is out, the traffic is moving again, the bistro-and-boutique scene is booming, and we’re getting set to host both the Pan-Am Games and a northern Bonnaroo this summer (hello gridlock, my old friend).
There’s a hipster rallying cry (‘We The North’) for Toronto’s basketball team and a city nickname (‘The 6’, an abbreviation of the city’s original 416 area code), both courtesy of Drake, who is a one-man pep rally for an increasingly proud city. Drizzy even has his own retail space-cum-shrine for his new (and perpetually sold-out) fashion line.
The made-in-Canada fashion scene is also bursting with creativity and giving Toronto some well-earned swagger. For an example, look no further than indie darling Fortnight Lingerie, the little boutique label that started in founder Christina Remenyi‘s parents’ basement and is now distributed internationally.
Entering its sixth year in business, Fortnight has clearly found its groove producing semi-annual collections of classic tailored foundations with a contemporary look and feel. Fortnight‘s catalogue doesn’t change dramatically between seasons, so it’s always worth taking note of what’s new.
For the Spring-Summer 2015 range, some popular catalogue pieces are offered in new hues like peach, celadon and mauve, and there’s an airy new chemise (above) that adds a soft touch to Fortnight‘s repertoire of structured looks. As always, this is a very tactile range that mixes contrasting textures like a new scalloped lace and power mesh to create strong silhouettes with some sculpting properties.
The feminine mix of textures in the collection was inspired by the enduring 1999 cult film The Virgin Suicides, the first feature from Lost In Translation director Sofia Coppola, one of Fortnight‘s celebrity muses. TVS follows the adolescent agonies of five suburban sisters and it continues to have a powerful hold on the female imagination; in 2012 it inspired another fanciful lingerie collection from French brand Etam and design collaborator Alix Bancourt.
Fortnight gets a lot of love from Toronto’s fashion and culture crowd, and it pays it back: the lookbook for the new collection showcases other emerging Canadian talents. The tote bag is from Anabela Piersol who runs FieldGuided, while the vintage pinstripe pants are from Queen St. West boutique Tusk.
The photog is another emerging name, Angela Lewis (who shot the lookbook inside the Allan Gardens atrium), and the familiar model — she has been the face and body of Fortnight from the beginning — is Toronto-born actress Alyson Bath. Hair and makeup by Ana Sorys.
Toronto has a strong tradition of incubating brands (think Roots, Canada Goose, Joe Fresh, etc.) that put Canada on the fashion map. The only thing Fortnight is missing to cement its reputation as one of the city’s best homegrown fashion brands is a decent slogan. ‘She The North’?
(Watch for Fortnight‘s spring collection to arrive in stores in early February, just in time for Valentine’s Day shoppers.)