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Tartan Lingerie Set From Ultimo
Posted by amy | December 6, 2010
Tartan Lingerie by Ultimo

If you didn’t celebrate St. Andrew’s Day last week, then you probably don’t know your haggis from hash browns. And you probably won’t care a dram about what’s being billed as the world’s first tartan lingerie set.

Ultimo Lingerie launched its limited edition Tartan set to mark Scotland’s national day on Nov. 30, and as a way for Ultimo CEO Michelle Mone to celebrate …

Posted in Ultimo
The Icon Bra: Ultimo’s Latest Space-Age Bust Booster
Posted by amy | September 1, 2010
Icon bra by Ultimo

If UK lingerie brand Ultimo has its way, a lot of British plastic surgeons will be looking for work soon.

With fanfare fit for a royal visit — or a space launch — Ultimo today unveiled its latest cleavage-boosting marvel, the Icon bra.

Calling it “the world’s most technologically advanced bra,” Ultimo president Michelle Mone said the Icon creates “an instant boob lift” by shaping, …

Ultimo Scores With Claudine Keane
Posted by richard | May 5, 2010
claudine-keane1

If you live in UK, the following bit on information will surely set hearts aflutter and tonques wagging, among other things. But if, like me, you live on this side of the pond, you might just scratch your head.

Ultimo Lingerie, the UK flagship label of the MJM International fashion empire, announced this week that Claudine Keane has been signed to model the Adore