
French favorite Passionata gets a headstart on fall with the release of these preview images from its next season.
The campaign sticks with the brand’s signature look of monochromatic, color-saturated backgrounds and model Bar Refaeli, who is starting to look like a goddess.
Passionata is not the most ornate lingerie from France, but the company does a wonderful job of adding some glamour to …

Passionata has obviously latched onto a marketing formula that works: take one part supermodel Bar Refaeli, one part celeb photographer Greg Kadel and mix together with a playful theme that evokes both innocence and eroticism.
The new campaign for Passionata’s SS2011 lingerie collection marks the third season that the popular French brand has used a color-drenched photo series from the Bar-Kadel combo. The formula has …

Bar Refaeli is back with another memorable marketing campaign to promote Passionata‘s fall line.
You might recall we had a preview of the fall-winter 2010 collection from the sexy French brand last spring, with Bar doing her best Bardot impersonation in Passionata’s Libertine french knicker and shelf bra (it’s the photo below where Bar has a red rose in her hair).

Yes, I know spring has yet to fully grace us with her warmth and transformative qualities (seriously, if I have to wear boots in April I may have a massive meltdown), but French brand Passionata has released images from their new fall/winter 2010 campaign.
Again, model powerhouse Bar Refaeli poses in the brand’s lingerie for the ad campaign, which was inspired by French couture. A spokesperson …

Israeli beauty Bar Refaeli is the spokesmodel for Passionata‘s spring/summer 2010 campaign. Set admist candy-hued backdrops, Refaeli channels a modern day 1960s Jean Shrimpton – think big hair, doe eyes and a coquettish demeanor. Refaeli is playful and coy, donning feminine boyshorts and printed bras accented with ruffles and lace.
Passionata is a lingerie line that aims to provide women with creative styles at affordable prices. The bras and underwear …
