If there’s such a thing as a rockstar in the lingerie industy, it’s Dita Von Teese. And if there’s an equivalent to a hit record, it’s the burlesque legend’s line of glamorous retro undergarment styles.
When Zaha Hadid‘s winning design for the 2022 FIFA World Cup stadium in Qatar (below) was unveiled last fall, it was met with outrage, approval and a lot of amusement.
It’s called the celebrity bump — the surge in sales and attention that inevitably follows when your work is endorsed, deliberately or accidentally, by an A-list star.
It’s coveted by everyone from artists to restaurant owners to video directors, and in fashion the careers of indie designers and couture houses can rise and fall sharply based on their celebrity affiliations.
Wish there was some way to make your high-priced special-occasion lingerie just a little more … special?
Well, La Perla has just the thing for customers looking for one-of-a-kind luxury.
The Italian lingerie house is introducing a revamped bespoke service this fall called La Perla Made To Measure that promises to be the last word (for now) in exclusive undergarments.
Everywhere I look these days I see the same thing: straps, harnesses, hardware and a precious few filaments of fabric in between.
It’s the faux fetish trend, and it’s the most exciting new(ish) direction in lingerie today. It’s a daring approach to erotic empowerment and personal packaging that has been evolving for nearly a decade, driven by some well-known (mostly British) innovators, pop culture touchstones …