What are the ingredients for creating a successful new global brand in men’s and women’s underwear?
Well hasn’t Lane Bryant done it again?
The plus-size brand behind the #ThisBody hashtag campaign — the year’s most impactful fashion marketing initiative — is the center of attention again after a black-and-white TV commercial featuring its curvy lingerie models was rejected by both ABC …
Every scar, like every picture, tells a story. And for the young model who is the face of new Canadian label Ellesmere Lingerie, it’s a story about determination, acceptance and beating the odds.
Leave it to quirky UK designer Kriss Soonik to release a new spring collection bearing a name that sounds like a riddle. Or a metaphor. Or a pun. Or all three.
With a name like ‘Secret Society’, the new e-commerce venture from LiveFAST magazine sounds like a girls’ teen novel complete with tree-fort clubhouse, mysterious rituals and a ban on boys.