Plenty of young designers graduate from fashion school with dreams of launching their own label, only to be defeated by the cruel indifference of the market and its merciless economics.
It’s hard to think of lingerie designer Layla L’Obatti as a newcomer, until you realize that her debut collection only bowed in August 2009 at the CurveNY lingerie expo in New York.
Belgian lingerie powerhouse Marie Jo likes to tease its customers by releasing early images of its forthcoming collections, just to get people talking and dreaming. It’s a strategy that both works … and drives us nuts.
Don’t be surprised if the next big name in lingerie design belongs to a man.
Adam Sakara, a 27-year-old Montrealer, has taken his label La Fée Verte from edgy cult curiosity to celebrity must-have in barely 1½ years.
“Luxury that travels” promises the hot lingerie brand Ligne de Soie, a mix of fashion and function that we can all use this winter holiday season.