That sound you hear today is the applause from runway models, makeup artists, hair stylists, photographers, lighting directors and anyone else around the world who has ever worked on a fashion show … and who just viewed Agent Provocateur‘s newest video called Control Yourself.
In fact, the only ones who won’t be cheering are other fashion designers.
If they gave out awards for Valentine’s Day marketing, or for selling romance in general, this year’s top prize would unquestionably go to Free People‘s wonderful new film called Roshambo.
The three-minute video is the nouveau boho retailer’s first original film and it is, quite simply, a beautiful story that is beautifully told.
The latest video from Agent Provocateur is bound to have a polarizing effect on viewers.
Some will consider the one-joke film, called Valentine’s Night, juvenile and unfunny. But anyone with a taste for crude schoolboy humor — ie., the male half of the population — will think it’s a riot. Pussy jokes are like that.…
This little ditty from director Jason Wu and V Magazine packs a whole lot of high-spirited hijinx into less than two minutes.
Shot at Le Baron nightclub in Paris and styled by Simon Gensowski, the film features supermodels such as Jacquelyn Jablonski and Andrej Pejic and a whole parade of couture lingerie fashions from labels such as Harlette, Cadolle, Chantal Thomass, …
Making a sexy lingerie video isn’t all that hard. Get yourself a camera, a model, some knickers and an on-trend pop song for a soundtrack and away you go.
If you don’t believe me just search YouTube, which is infested with tens of thousands of DIY efforts from aspiring filmmakers, over-eager boyfriends and would-be pornographers.