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Fashion designers who draw inspiration from the rich heritage of the Arab world should proceed with caution these days.

Given the nationalist passions, hair-trigger cultural sensitivities and rapidly evolving gender politics in countries from Morocco to Iran (and everywhere in between), the fashion industry needs …

Beautiful Spring Blues
Posted by Melmira Boutique | April 18, 2012

The color of the sky and sea, both calming and energizing, blue symbolizes trust, confidence, intelligence and truth. This season, blue is everywhere to be found and lingerie is no exception.

Here are few of our favorite shades, patterns and silhouettes in blue lingerie foundations …

I’ve been walking around all morning humming ‘Zou Bisou Bisou‘ while doing chores. So why do I feel so … guilty?

You know the song: it was Jessica Paré‘s big star-making moment on Mad Men‘s season premiere on Sunday, the musical …

A Love Affair With Hollywood
Posted by richard | February 26, 2012

The lingerie industry owes a huge debt to Hollywood … and vice-versa.

In fact, it’s hard to imagine one without the other. The movies (and, increasingly, television) showcase the latest creations from the designers, while lingerie brands continually turn to cinema icons for inspiration for …

Everything Rhymes With Orange
Posted by richard | February 22, 2012

Orange is a color for artists and extroverts and romantics given to zesty self-expression. That’s why Christo decided to drape Central Park in orange sheets — and not, say, crimson or purple — in the dead of winter. Orange is the palette of crazy people

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