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Dear-Kate_2

An American underwear company is urging its customers to leave their skivvies at home and “go commando” — even at the gym.

Why? Because they think they’ve come up with something better.

Dear Kate, a fashion-function hybrid label that produces leak- and stain-resistant briefs, has engineered a new type of women’s yoga pant meant to be worn commando-style. In fact, they say the revolutionary …

Katy + Madonna + Bettie + Bordelle
Posted by Lingerie Talk | May 22, 2014
VMag_1

There’s nothing very original about another Bettie Page-themed fashion editorial, but when it’s Madonna and Katy Perry doing the faux fetish thing people pay attention.

The two pop icons have the bangs and heels and accessories to pull off a playful retro fantasy in the new V Magazine, even if the whole thing is highly reminiscent of Mario Testino‘s Rihanna-Kate Moss series for …

Lascivious_2

It’s not a job, not even an internship, and you probably won’t get any royalties even if your submission becomes a bestseller.

But the new design competition announced by Lascivious this week might be your best chance to get your fashion portfolio in front of one of the world’s most influential lingerie brands — and the international media that follows its every move.

The trendsetting …

BoiBums_1

Here’s a complaint we hear frequently: women’s underwear is too feminine, too fashion-centric, not comfortable enough.

The sentiment is widespread enough it’s spawned a trend in new minimalist lingerie labels.

And some women, who don’t find much on the market that suits their taste, secretly covet men’s underwear — functional, dependable, comfortable and still capable of making a statement, fashion or otherwise, thanks to …

Blush Berlin Takes On Russia’s Putin
Posted by Lingerie Talk | May 5, 2014
Blush-Berlin_3

Russia’s creeping military invasion (let’s call it what it is) of eastern Ukraine turned deadly in the past week, which makes the latest marketing campaign from the German lingerie company Blush Berlin both more timely and a lot less funny.

Blush and its ad agency Glow Berlin have earned a disproportionate amount of global media attention over the past few years with ads that put …

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