These days it seems like half of North America (the frozen half) is suffering from Seasonal Affective Disorder.
Yes, it’s a thing: the depressive state induced by shorter winter days, a lack of exposure to sunlight, slush-frozen toes, and the horrific realization that perhaps spring is never coming back and the next ice age has, in fact, already begun.
This is always a big week for Free People as festival season kicks into high gear and fans of the boho chic label start shedding layers as a matter of principle.
Few fashion retailers do as good a job blending their clothing and underwear collections as Free People.
The trendy boho chic label’s FP Intimately lingerie range has always complemented its streetwear pieces beautifully: artsy prints and faux vintage styles meant to work as layering items, and perfect for a new generation of innerwear-outerwear exhibitionists. (This is the label, after all, that turned bike shorts…
It’s been called lingerie-as-outerwear and underwear-as-outerwear and even inner-outerwear.
But while fashion writers and editors fumble over what to call it, the outer-undies movement is this year’s most inescapable summer style trend. Lingerie is everywhere, and it’s out there for everyone to see.
One of America’s hottest independent lingerie labels will find a much broader audience this summer after teaming up with one of the country’s favorite streetwear retailers.