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A Can’t-Miss Formula from L’Agent
Posted by richard | August 19, 2014

The worldwide lingerie market has been mostly flat (pardon the pun) for several years, but among all the brand makeovers and corporate shuffling in the past year, one remarkable tidbit of news leapt out: Agent Provocateur, the UK-based erotic fashion brand, saw its sales increase by 25% in the fiscal year ending in 2013, and the company’s profits doubled.

And don’t expect that astonishing …

Agent Provocateur’s Parisian ‘Salon’
Posted by richard | August 4, 2014

Is Agent Provocateur dressing itself up for sale?

You’re probably familiar with that real estate term, which refers to the practice of painting, decorating and generally sprucing up your property to make it more appealing to prospective buyers.

Whether intentional or not, Agent Provocateur‘s extravagant new fall collection has the same effect, and comes only a few days after British media reported the lingerie …

A Sexy Mirage From L’Agent by AP
Posted by Lingerie Talk | August 1, 2014

Exactly a year after shaking up the lingerie industry with her directorial film debut for Agent Provocateur, Spanish bombshell Penélope Cruz has returned with another racy fantasy to promote AP’s young diffusion label L’Agent.

The new promo film, which arrived today after weeks of hype, features model Jon Kortajarena as a stranded traveler in the desert who comes across a carload of supermodels …

AP’s Little Sister Is Growing Up Nicely
Posted by richard | February 25, 2014

So you’ve reached that point in your personal style evolution where you’re bored by the sameness of lingerie from mall brands, but you don’t feel worldly enough to jump into the whole 50 Shades thing being pedaled by the high-end labels.

You want to be on-trend but not too far ahead of the curve, and you’re willing to pay $75 for a bra now, which …

Behind Closed Doors: AP’s Retro Sexist Fantasy World
Posted by Lingerie Talk | January 20, 2014

Feminists are going to have a field day with the new promotional campaign for Agent Provocateur‘s spring 2014 collection, which revives the classic 1950s fantasy of the foxy housewife who cleans house in her underwear.

You know the one — whether cooking, vacuuming or on her knees scrubbing the floor, she’s always in the kitchen, and always ready for sex.

AP’s Behind Closed Doors

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