There’s something quite cheeky about the latest offering from Stella McCartney lingerie, a limited-edition grey thong that arrives just in time for Valentine’s Day and that movie.
Cheeky because the Bendon Group (which licenses Stella’s lingerie label) doesn’t own the rights to 50 Shades of Grey, which has turned into an astonishingly lucrative franchise for anyone with their fingers in that pie, so to speak.
But that doesn’t stop Stella/Bendon from doing an end-around with their own ‘Grey Valentine’ piece. It’s a lovely little gift item in grey silk with long, playful tie-sides and — the best part — an embroidered pattern on the front depicting a pair of roses attached to handcuffs. Hmm, remind you of anything?