Few fashion retailers do as good a job blending their clothing and underwear collections as Free People.
The trendy boho chic label’s FP Intimately lingerie range has always complemented its streetwear pieces beautifully: artsy prints and faux vintage styles meant to work as layering items, and perfect for a new generation of innerwear-outerwear exhibitionists. (This is the label, after all, that turned bike shorts into a fashion lingerie staple!)
So it makes a whole heap of sense that Free People has decided to dramatically boost its lingerie offerings and give its FP Intimately line the serious profile it deserves.
FP’s new collection will offer no fewer than 70 new styles — a 40% increase over what’s available on the Free People webshop today.
It will include a mix of FP branded items alongside up-and-coming boutique labels like Zinke, Undrest, Beautiful Bottoms, Jenna Leigh, One Teaspoon and Woo Under.
The collection is grouped into three themes — Cool Girl, Sexy Girl and Pretty Girl — but the Free People aesthetic is evident throughout. Expect a broad selection of bandeaus, bra crop-tops, tanks, bodysuits, boy shorts and underwear sets, all in very soft, casual silhouettes. This is no-stress gear for stylish but laid-back girls.
To kick off the newly expanded line, Free People will also launch an interactive lookbook that includes styling tips, layering ideas and more suggestions for assembling your summer wardrobe.
The new collection debuts on Monday, April 16 on the Free People website. That makes it too late for all you last-minute Coachella shoppers but sets the stage for the rest of 2012′s outdoor festival season to come.
While you’re waiting for the launch, here’s a few images from the new FP Intimately to get you excited.