Most lingerie brands wouldn’t dream of staging a campaign photoshoot in a cemetery. But Hopeless Lingerie isn’t most brands.
The Australian indie label shot this evocative series a few weeks ago (it’s summer Down Under) and it’s notable for a couple of reasons.
Think nobody pays attention to underwear? Think again.
The busy, creative, controversial and rapidly evolving world of lingerie and intimate fashions made a lot of headlines in 2011.