Almost 50 years after her death, Marilyn Monroe is headed for another big year in the celebrity spotlight. So is Michelle Williams, the gifted and suddenly-serious former ingenue who portrays the late screen legend in the upcoming biopic My Week With Marilyn.
And so is What Katie Did, the UK-based vintage lingerie revival house that landed the plum gig of providing ’50s-era undergarments for the movie.
The Weinstein Company is being exceptionally coy about releasing preview images from the movie, which premieres in New York next weekend and which has generated serious early-season Oscar buzz for Williams.
But that hasn’t stopped What Katie Did from getting a head start on promoting its tie-in with My Week With Marilyn. Rather than waiting to see if the film’s trailers might provide a glimpse of their garments, WKD created its own short film with a faux Marilyn showing off the faux 50s pieces that Katie contributed to the movie (see it below).
WKD’s film is called The Showgirl and features burlesque star Slinky Sparkles copying some of Marilyn’s iconic poses while dressed in classic pieces from the WKD catalogue, such as their renowned bullet bra, Hollywood robe and glamour corselette. In fact, Slinky does a very convincing Marilyn impersonation, even pulling off the updraft scene — perhaps Marilyn’s single most memorable screen moment — from The Seven Year Itch.
For What Katie Did, the job of supplying garments for the movie was the result of good luck as well as their reputation as one of the world’s most esteemed retro lingerie labels. My Week With Marilyn was filmed in the UK at Pinewood Studios, a stone’s throw from WKD’s head office, making last-minute alterations a breeze.
The movie follows a week in Marilyn’s life from 1956, when she was filming The Prince and the Showgirl with Laurence Olivier in England while also honeymooning with playwright Arthur Miller. Watch for much-buzzed-about supporting roles from Emma Watson, Judi Dench and Kenneth Branagh.
For American fans of retro lingerie styles, What Katie Did is rapidly becoming a familiar name and favorite destination: the label also just opened its first U.S. store, on Melrose Avenue in Hollywood, and now boasts about 120 stockists around the world.