Home / Endless Waltz: Inspiring Bridal Finery From Indie Label VEEA
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There’s an old wedding toast that goes something like this: “May your life together be an endless waltz.”

I was thinking of this last night while watching Michael and Holly’s very charming engagement on The Office, and admiring Michael’s determination to create a “proposal story” that would rise above the mundane and endure forever. I think their waltz together is off to a great start!

VEEA Lingerie of Los Angeles brings that kind of un-blushing optimism to its latest collection of silk bridal finery, appropriately called Endless Waltz.

VEEA is a young but sophisticated indie label that specializes in bridal lingerie that is affordable without scrimping on style. Ladies, don’t be scared off by the reasonable prices: who says your wedding lingerie can’t be chic and still remain on budget?

Endless Waltz is the second full collection from designer Vee Lee (there’s also a “classics” range), and it consists of 13 pieces made from luxurious silk available in red, white or black sets. Choose from the sexy/sweet camisole with feminine bows and lace trim, or opt for the more uniquely playful top cover, which looks like a very short, very flirty babydoll. Made from silk chiffon, the top features sexy cut-out sides for a sight your groom won’t forget!

It’s one of several pieces in the new VEEA collection that are distinctive and sexy but not trashy —, in other words, perfect for a wedding night. Look for the open skirt/garter belt combo (right), or the two-tone, open-back high-waisted panty with a vertical row of bows in front.

VEEA started out as an Etsy shop but now has its own online store, where you can also find some beautiful trousseau pieces from their earlier Princess collection which, as the same suggests, is totally dreamy.

Although the white lace-and-silk charmeuse range may seem conventional at first glance, upon closer inspection one will notice innovative design details which yield a very unique bridal lingerie collection. The Princess Bra for instance, is a soft-cup bra that consists of delicate floral adornments and a flattering front-tie closure. Pair with the matching antique-like lace garter belt for a truly romantic ensemble. Once morning arrives, continue the fantasy with the playful tiered babydoll and whisper-thin robe that can be opened in the back or front.

VEEA is the kind of label you want to see flourish, not just because of their gorgeous designs but because the label has a compelling backstory as well.

Growing up, Vee Lee often found herself creating clothes for her sister’s Barbies and, later, draping her own graduation dress. Clearly possessing a natural disposition towards design, Vee pursued design studies at Parsons School of Design in New York and after graduating launched her bridal label.

Vee credits her late mother’s battle with cancer as the source of her inspirations and has since started a charity, the The Tiny Hearts Fund, which aims to help families struggling in their battle against cancer. Vee explains:

Before immigrating to the U.S., my mother worked long hours as a garment worker in Thailand for less than minimum-wage. She tried to seek work in the U.S. as a seamstress but fell victim to unfair pay of employers who took advantage of her ignorance. So I’m devoting my life and designs to fight for fair wages for all the hard-working, under-appreciated mothers of the world and also to do what I can to help all people in need around the world. Laborers working at the grass-root levels of any company put in long hard hours of work to produce what ends up on the store shelves or racks. I strongly believe that hard work should merit fair reward.

VEEA is donating 3% of all sales to the Tiny Hearts fund at the end of each year. I’m sure her mom would be very, very proud.

So go ahead and indulge — just because you’re on a budget doesn’t mean you have to sacrifice on style or taste on that big day. Need more justification? You’ll feel good knowing your purchase was made in the USA and that a portion of the proceeds goes towards a good cause.

VEEA lingerie ranges in price from $35-180 and is offered in sizes S-L and cup sizes A-C.

Shop at, and hurry: VEEA is is currently offering 10% off all Endless Waltz purchases until March 26.

Underwire Lace Bra
Ruffles Garter Belt and Panty
Demi Lace Bra
Top Cover and Thong
Top Cover and Thong
Soft Cup Bra and High-Waist Panty
Demi Bra and Waist Skirt Garter Belt
Soft Cup Bra and High-Waist Panty
Waist Ruffles Garter Belt
Posted in Bridal Lingerie, VEEA

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