I’ve been a little worried lately about Lonely Hearts, the much fussed-over New Zealand design label that got a tsunami of attention after introducing its first lingerie collection in 2009.
Now this is what you call viral marketing!
After British singer Cheryl Cole performed her latest single on the UK talent show X-Factor last week, retailers were instantly swamped with orders for Cheryl’s wicked strappy thigh-highs.
Finally, someone has come up with a bondage-themed bathing suit that I can wear the next time I’m lying around on satin sheets in the Beverly Wilshire waiting for Javier the massage dude to show up.
Every once in a while, a piece of handcrafted luxury comes along that you can’t pass up. Something that’s gorgeous and impractical and completely indulgent.
Hopeless Lingerie consistently offers jaw-dropping works of lingerie-art that fit such a description. Will you …
Chic girls everywhere are often faced with choosing between comfortable — think track pants and oversized, ratty T-shirts — and sexy when looking for at-home loungewear. The problem is, while many of us would love to opt for the sexy and feminine every time, such …