Wednesday, Oct. 20 is Love Your Body Day in America.
In a perfect world we wouldn’t need a national campaign to encourage women to appreciate themselves, but it’s not a perfect world and the fact is that body-image issues — and their physical, social and psychological consequences — affect millions of girls and women.
LYB Day is an initiative of the National Organization for Women (NOW), and it aims to counter the influence of fashion advertising, celebrity culture, diet fads, cosmetic surgery and all the other forces that conspire to promote impossible standards of beauty for women. Shockingly, 80% of U.S. women say they are dissatisfied with their appearance — a belief that can trigger an endless spiral of self-harm, including eating disorders.
The lingerie industry — at least its marketing side — plays a central role in promoting unhealthy and unrealistic body stereotypes that most women can never achieve. Victoria’s Secret, are you listening?
LYB Day won’t change any of this, but it’s an important step in keeping the issue front and center, and it provides a useful educational focus for girls and teens.
NOW also conducts an annual poster contest to get artists involved in promoting Love Your Body Day. The best entries are then turned into e-cards that you can e-mail to friends, to remind them of this important issue.
The poster at the top of this post is the winning entry from the 2010 Love Your Body poster campaign, and it was created by Deepsy Patel of Conyers, Ga.
Below we offer a selection of past poster winners and entries, which can be found on the LYB site as e-cards. These are wonderfully creative and inspirational messages — so make sure ALL the women in your life get one this year!