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Izabel Goulart Fronts Plie’s Spring 2011 Campaign
Posted by melanie | October 19, 2010

Yet another Victoria’s Secret model is making headlines as Izabel Goulart returns to inject some Brazilian charm into Plié’s spring 2011 campaign.

It’s only fitting that Izabel front Plié’s latest collection (she also modeled their F/W campaign), since the label s based in her native Brazil. And while the name may evoke ‘bun heads’ (a.k.a. ballerinas), the lingerie and shapewear is not solely reserved for those sinuous dancers.

Launched in 1998, the label sought to create seamless lingerie and shapewear for today’s modern, dynamic woman. And really, what woman doesn’t love undergarments that virtually eliminate any signs of VPL without digging into those love handles?!

Plié boasts multiple style ranges, suitable for various needs and seasons. Choose from the Control line, seam-free shapewear made from super-microfiber exclusive to Plié, break a sweat in the label’s Sportswear line or lounge in super-soft Sweet Cotton. Also worth mentioning is that many of their microfiber styles feature their signature ‘hydrophylic’ treatment (which simply means ‘breathable’) that wicks away any moisture!

Not only does the label also cater to expectant moms with uber-comfy briefs, but get this — Plié also features a health and beauty line that includes of a compression short which can help heal bruises faster after surgery, as well as a front-fastening seamless support bra that requires minimal effort to close, making it ideal for breast-feeding moms or women who have undergone mastectomies.

Offered from sizes S-XL, Plié can be purchased online at plieusa.com.

Check out some images below of the lovely Goulart modeling some of the label’s goods.

P.S. And yes, I know what you’re thinking: “Pfft! That girl does NOT need shapewear!” Readers, I am with you on this one — even if I were to don some control panties, something tells me I still wouldn’t resemble Goulart’s figure. Le sigh.

Izabel Goulart for Plie Lingerie Spring 2011


Izabel Goulart for Plie Lingerie Spring 2011
Izabel Goulart for Plie Lingerie Spring 2011
Izabel Goulart for Plie Lingerie Spring 2011
Izabel Goulart for Plie Lingerie Spring 2011
Izabel Goulart for Plie Lingerie Spring 2011
Posted in 2011 Collections, Plie

One Response to “Izabel Goulart Fronts Plie’s Spring 2011 Campaign”

  1. linda voytovech says:

    Love Plie, personally wear two of the control items. Would recommend the items
    and the product seems to fit most womens body types.
    Keep up the good work in the styling.

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