We gave you a little preview this week of Princesse Tam Tam’s latest collection and their new viral campaign ‘Undress like a Princesse’ — now let’s take a closer look and see what flirty P. Tam Tam has in store for fall.
The fall/winter line from the trendy Parisian label is called “So Zazou”, a reference to the French subculture during WWII, when young Parisians — known as ‘Zazous’ — expressed their individuality by wearing eclectic outfits and dancing to swing, jazz and bebop.
The collection’s colorful and patterned styles bear appropriately vintage names like Swing, Foxtrot, Bebop, Charleston and Jazzy. This is definitely one collection unlike any other you’ll see this season!
Love prints? Then you’ll be head-over-heels for the Swing star-motif jacquard lace range, or the floral-esque Charleston printed stretch voile bra. Bright hues also dominate the collection with the likes of Lovely, a trombone yellow crêpe voile and jacquard lace style or the sumptuous tangerine Mademoiselle stretch lace and microfiber bra and boxer short. Lucky, an emerald green microfiber and lace bandeau is also on cue with fall’s rich emerald tones.
Three styles that are yet to be released (but coming soon!) are the beautiful Zaza, a glittery champagne mini-bustier fabricated from lurex leavers lace and silk crêpe, as well as Colombe, a sultry black tulle range with printed cloud motif and Betty, a romantic half-cup bra made from silk jacquard crêpe and dentelle leavers.
Apart from lingerie, you can relax and cozy-up with loungewear that keeps in theme with the Zazou movement. Choose from the printed Jazzy pant or the dramatic Chic jumpsuit. Holly, a mixed-cotton and wool jersey hoodie is the perfect style to sport on lazy Sundays.
The styles are featured in the new F/W campaign, in which Marloes Horst makes her second appearance amongst other newbies like Brazilian bombshell Daniela Freitas. Just as you would expect from the French label, the images are minimal, pared down — and utterly perfect.
The top photo in today’s post features the Elle bra and brief from the Princesse Tam Tam catalogue. Below are styles from (most of) the individual lines in the new collection.
Visit princessetamtam.com to view all the styles and colors within each range.
Princesse Tam Tam lingerie is available in cup sizes from A-D and can be found online at figleaves.com as well as in fine department stores.
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