Aerie + Yellowberry: These Sisters Are A Perfect Fit
Posted by Lingerie Talk | March 25, 2015
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Sisters look out for each other, even in the business world.

And there’s an appealing big sister-little sister message at the heart of a sympatico new collaboration between teen underwear brands Aerie and Yellowberry. (more…)

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Fashion designers often talk about their new creations in terms of ‘stories’, as in “We are offering four new stories this season.”

It’s a metaphorical way of introducing the references that inspired each new design, and imagining the personalities and circumstances of the women who might be drawn to them.

Now, a new American fashion startup has come up with a very literal — and literary — approach to lingerie “stories”. (more…)

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Burlesque star Sina King (above) will perform at Thursday’s benefit for Shiori Pike.

A devastating loss has been repaid with kindness many times over for an Australian stylist whose priceless lingerie collection was stolen earlier this month.

Melbourne resident Shiori Pike lost about 500 garments (more…)

10 Things You Didn’t Know About Ultimo
Posted by Lingerie Talk | March 23, 2015
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Michelle Mone‘s autobiography, My Fight To The Top, offers a gossipy retelling of many of the Ultimo co-founder’s most well-publicized battles — a fact that caused some UK reviewers to complain that the book covers well-trod ground. (more…)

Posted in Ultimo
The Bra Queen’s Long, Lonely ‘Fight’
Posted by richard | March 23, 2015
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A few years ago when the engagement of Prince William and Kate Middleton was announced, Michelle Mone jumped at the chance to capitalize on the once-in-a-lifetime marketing opportunity. (more…)

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